Dear Planet Waves Subscriber:
First, thank you for being one of our customers and making so much innovative astrology possible, for so many people. We are always happy to be doing what we do free from advertising and corporate sponsorship. In today’s world, that is a miracle — and you make it possible.
Today I have some exciting news for you: early Wednesday morning, Planet Waves plans to launch our new fully integrated website. This is without question the biggest and most positive structural change we’ve made in more than 12 years of doing business on the Internet.
The launch is connected to tonight’s Libra New Moon, which is right in the Planet Waves ascendant. So it’s a real moment of rebirth, and we would love to have you there.
I would request that you please read this letter carefully, as it includes vital information about how we will be publishing going forward from today. This only involves Web-based services — your subscription mailings will be the same.
The new website includes everything under one solid roof, with one password — all of my horoscopes, Daily Astrology, the annual edition, the work of all of our blog writers, all of my recorded readings, Planet Waves FM, the Oracle (intelligent horoscope archive and divination tool) and much else.
Over the years, I have put most of our emphasis on the quality of the writing and art that we deliver, rather than on the structure of the website. We now have a strong, convenient platform to deliver the work that you depend on — and can do so in a way that will be significantly simpler for you when you renew your subscription or upgrade in any way.
Even if you don’t upgrade, you will still have access to the old Oracle location, the subscriber archives and everything that you were promised when you first signed up.
Blog Content, Premium Content on One Website
As part of this change, we will be shifting some content that was previously free to the public to the members’ area of the site. This includes my Daily Astrology feature, plus writing by Len Wallick, Judith Gayle, Amanda Painter, Sarah Taylor, Amanda Moreno, Carlos Cedillo and our other excellent writers.
It has taken us many years to draw together and support this group of writers, and it’s important that we design Planet Waves in a way that is sustainable.
After careful consideration, we believe that the best of our work should be offered to the people who support that same work. We have decided that the most straightforward way to do that is to offer an enhanced membership site with a modest increase in rates for our current subscribers.
There will still be an Introductory Level of membership to the new site, which will be without charge. We will experiment with the blend of free and paid content. We must get that blend right to make sure that we encourage our readers to subscribe rather than discourage them. To get all of the written content will require an upgrade, which for you will be at a very reasonable cost.
Even if you don’t want to upgrade now, it will be worth signing up for an Introductory Membership. Today, however, my intent is to make upgrading easy and appealing.
About Your Subscription, and How To Upgrade
You have what we now call a basic subscription. It includes two mailings a week, access to the old archives, access to the Oracle — and early notice of new products at the lowest price.
You will be able to keep your basic subscription for another year from the end of your current subscription, if you want. Just check your email for renewal notices.
However, today I am offering an upgrade to Core Community for the cost of a one-year subscription. This is an upgrade and an extension — your remaining basic subscription time will be added onto your Core Community Membership.
Core Community gives you access to the work of all of our writers and cartoonists, plus many other services (daily SMS service, early-morning mailing of Daily Astrology) and one other great thing: Core Community Meetings. We have figured out how to put all the evolving people together in the same room, to meet, to converse, and to hear one another — monthly teleconferences that are incredibly gratifying to participate in and listen to.
For $99 you can upgrade to Core Community and extend your subscription by one year; the advertised cost of this is $199. But we want to put this within reach, make it easy and get you on board at the beginning. Note, this price goes up to $129 on Monday.
If you are a customer with recurring monthly billing, you may upgrade to Core Community for $12.95 a month. Here is the upgrade page for recurring billing. The advertised price of this is $19.95 a month.
If you want access to my recorded readings (birthday readings, spring and midyear readings, and others) AND the annual edition, you may upgrade to the All-Access Pass.
All-Access offers all Core Community features, plus access to all of my recorded readings and the annual edition — the retail value is about $1500. Here is that product code for a full year for $295 or quarterly recurring for $89 per three months. This option stops all product-related emails — you get announcements when projects are complete.
You may visit the new site and explore here.
If you need to make any special arrangements or upgrade by phone, or if you have any questions, please call Chelsea at (877) 453-8265 or (206) 567-4455.
Thank you again for being part of our astrology adventure. It’s great to be here with you, and a privilege to be your astrologer.